Special Projects
Loyola Marymount University’s
Film Outside the Frame
Annual Student Film Festival
One of LMU SFTV’s signature events we produced is the Film Outside the Frame annual student film festival help at Paramount. The event served as a student celebration, industry mixer, and engaged alumni and donors.
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Created a branded theme each year for all elements of the event including posters, invitations, stand-up banners, step and repeat, lightcase posters, lower thirds, and on screen imagery. Produced printed program of the films with letter from the dean, student bios, stills, and loglines, and physical DVD with winning films along with swag to distribute at the event. Oversaw event and video team, photographer, and day-of logistics. Secured press coverage of notable alumni at the event in industry trades and LMU student newspaper.
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Obtained permission to use student’s work in marketing for the school, incorporating into prospective student campaigns and marketing. Every year created a video holiday card that featured student work, and was sent to all alumni, students, staff, and industry partners.
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Worked with alumni who were being honored on their reels and bios, and helped coordinate small alumni reception offsite after the event.
Loyola Marymount University’s
“The Hollywood Masters”
The Hollywood Masters is a Loyola Marymount University’s School of Film & Television student and alumni produced interview series that launched in 2014 and was distributed to Netflix. Worked on every aspect of this successful school initiative, representing LMU to industry luminaries, overseeing the receptions with guests, marketing & publicity, photography, student crew, behind-the-scenes materials, and booked Geena Davis and Norman Lear as guests. The Hollywood Reporter posted videos from each event on their website, driving significant traffic to SFTV’s YouTube and building SFTV’s brand.
“We are very proud of the success of ‘The Hollywood Masters’ program,” said Stephen Ujlaki, dean of the School of Film and Television. “Not only do our students get a chance to interact with these giants in the industry in an intimate campus setting, but it provides an incredible opportunity for our students and alumni to demonstrate their skills and expertise gaining real world experience running a professional production. While our students are excited to get such exclusive exposure to these artists, our collaboration with Netflix allows their work to be shared on a global stage.”
Conceptualized and produced the above video, then created a social version that we “boosted” on FB to promote the school, specifically highlighting the students’ involvement.
UC Riverside
50th Anniversary: Ed Talks
Produced the UCR School of Education’s 50th anniversary event at UCR Barbara & Art Culver Center featuring a series of “Ed Talks,” short, engaging talks from current faculty engaged in research areas of neuroscience, the history of education, equity and access, and STEM.
Recruited five faculty presenters, convened an Ed Talk panel which included our development director and public information officer, and held a series of rehearsals to provide feedback and prep faculty leading up to the event. Worked with tech and video team to record and edit final videos, which were featured in our annual report, on our website, newsletter, and more.
Have you ever looked at a puppy and had the urge to squeeze or even bite it? Or felt compelled to pinch a baby’s cheeks, albeit without a desire to harm it? Dr. Katherine Stavropoulos helps us understand what happens to the brain when individuals experience this phenomenon called “cute aggression.”
Land grant colleges are lauded for opening up access to higher education to more people, and have been referred to as “the people’s colleges.” But where did that “public” land come from? Dr. Margaret Nash argues that, as great as land grant colleges are, they also must be seen as part of the process of Western migration of (mostly) whites, and the appropriation of land from native peoples.
LMU
“Small Talk” Videos
Created the viral series “Small Talk,” interviewing the guests who came to campus about career advice, for The Hollywood Masters for social media content, generating over 40K views across Facebook, Twitter, and YouTube, raising awareness of LMU SFTV.
LMU
Big Brothers Big Sisters Sponsorship
LMU SFTV partnered with Big Brothers Big Sisters LA (BBBSLA) and The Hollywood Reporter for the Women in Entertainment Mentorship Program. The partnership began in 2013, and pairs BIPOC high school students with entertainment executive mentors. Select students are awarded 4-year scholarships to LMU, and to date, 28 young women of color have received full scholarships to LMU. All graduates have gone on to secure jobs or pursue graduate studies.
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Annually worked with The Hollywood Reporter on terms of sponsorship, which included a table, name recognition, and video of LMU playing throughout the Women in Entertainment breakfast, where the scholarships were announced; a full-page printed ad in the special hard copy issue; digital banner ads promoting graduate programs on THR.com, inclusion of branded swag in gift bags, and photos.
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Hosted an on-campus event for the students and their mentors that included a tour of the film school, presentations from financial aid and admissions, and meetings with faculty and current students. Dean and development director spoke about scholarship opportunities. Captured b-roll and interview footage for promotional usage.
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Wrote press release, attended Women in Entertainment breakfast, connecting with media to include LMU in their coverage, obtained photos for social media and press purposes, and wrote stories for LMU’s communication about the award and announcement. Worked with marketing and publicity teams at Hollywood Reporter, and High Ten Media.
